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Featured image for article: Visa pilots stablecoins to speed up creator and freelancer payouts

Visa pilots stablecoins to speed up creator and freelancer payouts

November 12, 2025Cointelegraphgeneral
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Visa sees a significant opportunity in the creator economy, which is projected to reach $500 billion by 2027, according to the payment giant.

📋 Article Summary

Visa's Foray into Stablecoins: Unlocking Faster Payouts for Creators and Freelancers The creator economy has been rapidly expanding, and Visa recognizes the immense potential it holds. As this sector is projected to reach a staggering $500 billion by 2027, the payment giant has made a strategic move to capitalize on this growth by piloting the use of stablecoins. Stablecoins, cryptocurrencies pegged to a stable asset like the US dollar, have gained significant traction in the digital payments landscape. Visa's decision to explore their application in the creator economy is a testament to the transformative power of this emerging technology. By leveraging stablecoins, Visa aims to streamline the payout process for creators and freelancers, who often face challenges with traditional payment methods. The inherent speed and efficiency of blockchain-based transactions can enable faster and more reliable settlements, ultimately benefiting the growing cohort of content creators, influencers, and gig workers. Industry experts have welcomed Visa's foray into this space, citing the potential for stablecoins to revolutionize cross-border payments and facilitate seamless transactions across borders. This move aligns with the broader trend of traditional financial institutions embracing cryptocurrencies and blockchain technology, recognizing their disruptive potential. Moreover, the integration of stablecoins into Visa's payment ecosystem could have far-reaching implications for the broader crypto landscape. By legitimizing the use of these digital assets, Visa's pilot program may help to address regulatory concerns and pave the way for greater mainstream adoption of cryptocurrencies. As the creator economy continues to expand, the need for efficient and reliable payment solutions becomes increasingly paramount. Visa's stablecoin initiative presents a promising avenue to address these challenges, potentially serving as a catalyst for further innovation and collaboration within the crypto ecosystem. Looking ahead, the success of Visa's stablecoin pilot program could inspire other payment giants to explore similar strategies, ultimately driving the adoption of blockchain-based solutions across various industries. This development may also prompt regulators to refine their policies and provide clearer guidelines for the integration of cryptocurrencies into traditional financial systems. In conclusion, Visa's foray into the world of stablecoins represents a significant step forward in the evolution of the creator economy and the broader cryptocurrency landscape. By harnessing the benefits of this emerging technology, the payment giant aims to unlock faster and more seamless payouts for creators and freelancers, ultimately fostering greater financial inclusion and empowerment within the digital economy.

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