Ripple Launches Institutional OTC Service as RLUSD Passes $1 Billion

Ripple Launches Landmark Institutional Service, Signaling Crypto's Maturing Ecosystem Ripple, the leading blockchain payments company, has taken a major step in catering to the institutional crypto market with the launch of its new US spot prime brokerage service, Ripple Prime. This strategic move underscores the rapidly evolving digital asset landscape, as major financial players increasingly embrace cryptocurrencies and blockchain technology.

The introduction of Ripple Prime comes at a pivotal moment, with the firm's native cryptocurrency, XRP, experiencing remarkable growth. The XRP Ledger (XRPL) token RLUSD has surpassed the $1 billion market capitalization threshold, further affirming the cryptocurrency's institutional appeal and real-world utility.

Ripple's new prime brokerage service is designed to provide institutional investors with a robust, compliant, and secure platform for trading, custody, and settlement of digital assets. This offering caters to the growing demand from hedge funds, asset managers, and other financial institutions seeking to capitalize on the burgeoning cryptocurrency market.

By leveraging Ripple's expertise in cross-border payments and its established partnerships with leading financial institutions, Ripple Prime aims to streamline the onboarding process and offer a seamless experience for institutional clients. This integration of traditional finance and cutting-edge crypto technology represents a significant milestone in the mainstream adoption of digital assets.

As the cryptocurrency industry matures, the launch of Ripple Prime underscores the increasing institutional embrace of digital assets. This development is poised to attract greater investment, liquidity, and legitimacy to the crypto ecosystem, ultimately benefiting both retail and institutional crypto enthusiasts alike.