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Featured image for article: Polymarket and Kalshi are expanding into web3 and sports betting, backed by major players like ICE and Trump Media

Polymarket and Kalshi are expanding into web3 and sports betting, backed by major players like ICE and Trump Media

November 20, 2025Cryptopolitangeneral
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Polymarket and Kalshi are widening their reach into web3 and global venues as both companies chase money, regulators, and sports partners at a pace that feels more like a sprint than a strategy.

📋 Article Summary

Expanding into the Dynamic Web3 and Sports Betting Landscapes In the rapidly evolving world of cryptocurrency and decentralized finance, two prominent players, Polymarket and Kalshi, are making bold moves to expand their reach. Backed by major industry players like Intercontinental Exchange (ICE) and Trump Media, these companies are positioning themselves to capitalize on the growing opportunities in web3 and sports betting. Polymarket, a decentralized prediction market platform, is leveraging its expertise in blockchain-based markets to venture into new frontiers. By integrating with web3 technologies, Polymarket aims to provide users with seamless access to a wide range of digital assets, including cryptocurrencies, non-fungible tokens (NFTs), and decentralized applications (dApps). This strategic shift positions Polymarket as a one-stop-shop for users seeking to participate in the burgeoning web3 ecosystem. Kalshi, on the other hand, has set its sights on the global sports betting market. Backed by the likes of ICE and Trump Media, the company is poised to leverage its advanced predictive analytics capabilities to offer innovative sports betting products. By tapping into the growing demand for regulated and transparent sports betting platforms, Kalshi is positioning itself as a disruptive force in the traditional sports gambling industry. The expansion of Polymarket and Kalshi into these new domains holds significant implications for the broader cryptocurrency and sports betting landscapes. These moves reflect the industry's growing maturity and the increasing convergence of traditional finance, decentralized technologies, and sports-related activities. From an investor perspective, the involvement of prominent players like ICE and Trump Media in these ventures signals a growing institutional appetite for exposure to the web3 and sports betting sectors. This could attract more capital and drive further innovation in these rapidly evolving markets. However, regulatory considerations will play a crucial role in shaping the success of these initiatives. As Polymarket and Kalshi navigate the complexities of web3 and sports betting, they will need to work closely with policymakers and regulatory bodies to ensure compliance and foster a secure and transparent environment for their users. Looking ahead, the expansion of Polymarket and Kalshi could have far-reaching implications for the broader cryptocurrency ecosystem. By bridging the gap between traditional finance, web3, and sports betting, these companies are poised to drive the adoption and integration of digital assets across multiple industries. This could lead to increased mainstream acceptance of cryptocurrencies and further strengthen the position of web3 technologies within the global financial landscape. In conclusion, the strategic moves by Polymarket and Kalshi exemplify the dynamic and rapidly evolving nature of the cryptocurrency and sports betting industries. As these companies navigate the challenges and opportunities presented by web3 and global sports betting, their success or failure will undoubtedly have a significant impact on the future of these rapidly changing sectors.

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